Dr. Guillermo Alvarez is a Mexican bariatric surgeon based south of the Texas border, with 17 years of experience and, he has focused on the sleeve gastrectomy procedure for the last decade. Nowadays, he runs a private, high-volume hospital focused only on this procedure and is Chief of Bariatric Surgery at Endohospital. He is an international member of known societies like SAGES, ASMBS, and IFSO. While building his career, he has relied on marketing and social media to create content and build his practice. After taking many courses in marketing and being self-educated in other areas of social media, he has become passionate about this topic. He has applied these principles in his practice.
He started using Youtube for his practice in 2007, and since then, he has turned his YouTube channel into a learning library for patients around the globe. He hosts the #AskDrA show on this platform, with over 200 episodes in two languages. He also relies on other social media networks such as Instagram, with over one million followers, and TikTok. He is also the author of 7 books on sleeve gastrectomy surgery, published in English and Spanish.
Welcome to the AIS Awards 2023! The event acknowledges the collective efforts of residents, surgeons, healthcare professionals, and the AIS Team in democratizing medical training through online content. With 11 awards across four categories and 45 nominees, the ceremony reflects the remarkable achievements of the AIS Community. Awards are based on real AIS Channel metrics, with two categories determined by audience votes. While celebrating winners, we also recognize the dedication of outstanding surgeons not nominated today. The prizes to be distributed will be as follows: Emerging KOLs Category Most Listened Podcast Most Viewed SOC Most Viewed ACW More Events Held KOL Category More Events Held Most Viewed OOO Live Webinar Category Most Viewed Live Surgery Greatest Social Impact Special Awards Category Best Academic Initiative Congress of the year Surgical Event of the year The virtual gathering provides a unique opportunity for professionals to connect, making the ceremony unforgettable. Join us in honoring the AIS Community's achievements this 2023!
Published
Dec 2023
Marketing for surgeons with Guillermo Alvarez: content strategy, social media platforms, educational content, analytics and using ChatGPT.
Published
Mar 2023
Help your network discover Dr. Guillermo Alvarez's clinical expertise.
